Dead Man's Frontier Privacy Policy

Your progress, including gold, gems, town buildings, gear, skins, bounties, login streak, statistics and settings, is stored locally on your device. It is not uploaded to us, and we cannot see it.

Because it lives on your device, deleting the Game erases your progress and we cannot restore it. Your device's own iCloud or computer backup, which Apple manages, may include the Game's saved data. Purchases are different: No Ads can be restored on any device signed in to the same Apple Account (see Section 5).

The Game is free and shows ads served by Google AdMob, a service of Google LLC. After your first ride, iOS shows Apple's App Tracking Transparency prompt asking whether the Game may track you. Ads begin loading after you answer.

• If you allow tracking: AdMob may use your device's advertising identifier (IDFA) to show ads that are more relevant to you and to measure how ads perform.
• If you ask the Game not to track: the IDFA is not available to the Game or to AdMob. You still see ads, but they are not personalized using that identifier.

In either case, the AdMob software in the Game collects limited technical information so it can work: coarse device and app information (such as device model, iOS version, app version, language and your IP address, from which an approximate region may be inferred), ad interaction data (such as which ads were shown and tapped), and diagnostic data (such as ad load errors and performance). Google uses this to deliver ads, limit how often you see the same ad (frequency capping), measure ad performance, and detect and prevent fraud and abuse. Ad networks may also use Apple's SKAdNetwork, which reports ad results to advertisers in aggregate.

Google processes this information under its own policies. Learn more at policies.google.com/privacy and How Google uses information from apps that use its services.

The Game offers optional in-app purchases: No Ads (a one-time purchase) and gem packs. Apple processes every payment through your Apple Account. We never receive or store your card or payment details.

We use RevenueCat, a purchase management service, to validate purchases, unlock No Ads and let you restore it on another device. RevenueCat receives:

• A random, anonymous app user ID that RevenueCat creates inside the Game. It is not linked to your name, email or Apple Account details.
• Your purchase history for the Game, including Apple transaction and receipt information.
• Basic device and app information, such as iOS version, app version, country or storefront and currency.
• Ad revenue events: when an ad is shown, the ad type, placement and the estimated revenue reported by AdMob, associated with the same anonymous ID, so we can see in one place how the Game earns money.

RevenueCat processes this information on our behalf under its privacy policy at revenuecat.com/privacy. Apple's handling of payments is described at apple.com/legal/privacy.

The Game does not ask for or access:

• Your name, email address, phone number or any account login
• Your contacts, photos, camera, microphone or precise location
• Health, financial or other sensitive information

We do not use our own analytics service in the Game, and we do not sell your personal information. Depending on where you live, allowing AdMob to use your advertising identifier for personalized ads may be considered “sharing” for targeted advertising. You can decline or withdraw that permission at any time, as described below.

• Stop tracking: open the iOS Settings app and go to Privacy & Security → Tracking, then turn off Dead Man's Frontier. You can also turn off Allow Apps to Request to Track for every app. On current versions of iOS, this Tracking setting replaces the older Limit Ad Tracking option; with it off, the advertising identifier is not shared with the Game.
• Remove forced ads: the optional No Ads purchase stops the ads that play between rides, after upgrades and when you return to the Game. Reward ads that you choose to watch for bonuses remain optional.
• Stop all data flows: deleting the Game stops all collection described in this policy.

Depending on where you live, you may have the right to:

• Know what personal data is processed about you and access it
• Request correction or deletion of your data
• Object to or restrict processing, including for targeted advertising
• Withdraw consent at any time, for example through the iOS Tracking setting

Because we do not hold personal data ourselves, most requests concern data held by Google, RevenueCat or Apple. Contact us at the email below and we will help you exercise your rights with them.